Influencer Program
A considered circle of voices shaping how the modern woman moves, rests and lives well.
The programme
The AYLA Influencer Program is an invitation to creators who embody the brand's pillars — intention, elegance and quiet strength. Together we build seasonal campaigns, gifted edits and creator-led capsules.
Partnerships are designed to feel personal rather than transactional. Each collaboration begins with a conversation about your practice, your audience and the work you would love to create with us.
What you receive
Gifted Seasonal Edits
Receive each new AYLA collection ahead of release, hand-selected to suit your practice and aesthetic.
Paid Campaign Work
Compensated partnerships across editorial shoots, lookbook stories and digital launches.
Co-Created Capsules
The opportunity to co-design a limited capsule or signature charm with the AYLA studio.
Private Events
Invitations to studio openings, wellness retreats and intimate brand dinners.
Personal Discount Code
A unique 20% code to share with your community, with quarterly performance bonuses.
Dedicated Partner
A direct point of contact within the AYLA team for every brief, asset and shipment.
Who we look for
- 01An engaged audience of 10,000+ across Instagram and / or TikTok.
- 02Original content focused on wellness, pilates, yoga, lifestyle or considered fashion.
- 03A refined visual identity that complements the AYLA world.
- 04Comfortable producing both still and motion content for partner briefs.
- 05Based in Europe, the UK or North America with shipping availability.
Apply to the Influencer Program
Tell us about yourself. Selected applicants will receive a personal welcome from the AYLA team.